How TrackMatriX supply chain anti counterfeit solution protects brands against fake products

 As of 2020, the clothing sector lost nearly 26 billion euros due to counterfeit goods. Other majorly hit industries include pharmaceuticals, cosmetics and personal care, watches and jewelry, handbags and luggage, toys and games, and sports goods. In fact, supply chain counterfeiting has become a ubiquitous part of every industry as most people buy goods without verifying the authenticity of the products.

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